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Guides

Step-by-step guides on agentic advertising, conversational ads, and AI app monetization.

These guides are practical rather than conceptual. They cover how conversational ads are served inside AI surfaces, how publishers and AI apps integrate an ad server and start monetizing agent traffic, how brands and agencies buy this inventory, and what intent data these formats produce that display never could.

Each guide is written to be usable by someone doing the work, with the integration paths, the format options, and the measurement implications spelled out. Start with what agentic advertising is if the category is new to you, or go straight to the integration and buying guides if it is not.

What Is Agentic Advertising? The Definitive Guide
The category forming right now, what it is, how it differs from everything before it, and who is building it.
How Do Conversational Ads Work Inside AI Assistants?
Step-by-step technical overview: from user intent signal to ad match, interactive engagement, conversion, and attribution.
How to Advertise in AI Chatbots: Every Option in 2026
Complete landscape of AI chatbot advertising. ChatGPT ads, Koah Labs, Adgentek Spark, and more. What each offers and how they compare.
What Is Conversational Advertising? The Definitive Guide
Interactive, brand-authored ads inside AI conversations. How they work, why they outperform display, and how to get started.